Our Core Team
We should leave the world better than we found it. Having a mantra and belief behind your organisation can help build a positive culture, high performance teams, and ultimately greater success and impact. With more than 25 years’ experience across a variety of roles and organisations including BMW Group Ireland, CMRF Crumlin, Focus Ireland, UNICEF Ireland, Independent College Dublin, Carphone Warehouse, DCU, Irish Life, Permanent TSB, Lisa-Nicole has extensive multi-sector experience. She has helped raise more than €80 million for good causes through ideation and innovation, good management, governance and change management and has led organisations to significant growth, success and impact. Board Member of Spunout Youth Mental Health Charity & previous Chair of Charities Institute Ireland. Previous Adjunct Lecturer at DCU. Holds a BA, MBA and Dip. Pscyh and a Diploma in DEIB. Founder of The Lunchtime Circle- a mentoring and think tank for charities and social enterprises. Trusted advisor to several business leaders at executive and non executive level. Passionate about equality, and is voluntary chair of WorkEqual’s events committee.
I believe in the importance of taking a stop before starting. Taking this pause to reflect, evaluate and bring my whole self to a new project.
Roisin has over 20 years’ experience in the not-for-profit and social sectors. She brings creativity and diverse experience to bear on providing strategic support to Mantra clients such as Tackle Your Feelings and Five Rivers Fostering. With her wide experience of managing social care, mental health organisations, and social inclusion, Roisin works with clients to help them think big and differently. Roisin leads Mantra’s clients in mental health and well-being, and social impact and develops unique ways to get the best out of all our workshops and frameworks. Previous employers and clients include Focus Ireland, A Lust for Life, Blossom Ireland and Social Inclusion Community Impact Programme. Róisin also has a Masters in Child Protection and Strategy Innovation and Creativity.
Julie is a fundraising, marketing and communications specialist, with leadership experience to CEO level. Julie is also a Board Director and member of the Audit and Risk Committee of the PayPal Giving Fund Ireland. She has raised over AU$190 million for charities of all sizes, blending creativity with strategy to achieve significant outcomes.
As General Manager, St Vincent de Paul Society (Vinnies), Julie was the driving force behind the hugely successful Vinnies CEO Sleepout, which has gone on to raise over AUD$80 million. More recently as CEO of The Funding Network (TFN), Julie was awarded a 'Probono Australia Impact 25 Award' (2021) in recognition of her success steering TFN through the pandemic. By using technology to transform TFN’s live-crowdfunding events into an engaging virtual format TFN increased funds raised by 83% and delivered a new commercial offering that built sustainability.
Meet our Associates
Experienced communicator and culture champion with 10+ years leading employee engagement and workplace experience programs in global, fast-paced organisations. Trusted partner to senior leaders with a track record of crafting high-impact messaging, activating hybrid teams, and designing programs that foster inclusion, purpose, and connection across locations and cultures. Anna worked in a number of key roles at Intel Corporation. She is a Chartered Member of CIPD and has a BA (Hons) from the National University of Ireland.
Commercial Leadership, Startups, Digital Transformation and Customer Experience.
Bruce Bullock has a career in senior leadership which has spanned Operations, B2C and B2B sales, Marketing and most recently setting up corporate start ups and accelerators in Ireland with Permanent TSB and The Irish Independent (Mediahuis). Working for companies such as GE and Liberty Global (Virgin Media, VodafoneZiggo) Bruce has gained a huge amount of experience in multiple markets which enables him to apply tried and tested best practices in the commercial disciplines as well as having designed and led Digital Transformation programmes across jurisdictions. Experienced working from front line to board level Bruce is also Certified in Six Sigma and an alumni of IMD in Laussanne. Bruce works with Mantra clients on a variety of commercial development, activation and process planning.
Rachel worked in the UK with Shelter as Head of Brand, with Focus Ireland as a senior fundraising manager before becoming Co-Director of Fundraising and Marketing. After Focus Ireland, she led the fundraising at Pieta, before going out as a consultant. She has held roles with drinks brands, and Trinity, and has extensive brand, and fundraising communications experience. She has worked with several Mantra clients including Community Foundation, Dogs Trust, AADI.
Liz is an experienced research leader with a strong background in research design, implementation and evaluation for both the public and private sectors. With a PhD in Applied Biochemistry from DCU and an MSc in Healthcare Leadership from RCSI, Liz began in immunodiagnostics working in the UK and the US before moving back to Ireland. has more than 60 publications in peer reviewed journals (H index of 25; ~2748 citations).She has provided strategic planning, project oversight, subject matter expertise and consultancy support to a number of Irish government health projects and has significant experience of stakeholder engagement and qualitative research from her previous role as research director and network manager for Perinatal Ireland and the HRB funded Mother & Baby Clinical Trials Network. Her more recent work has focused on STEM engagement, DEI in leadership and gender representation studies. She supports strategy, research and evaluations work with Mantra clients including Mental Health Europe, Donegal Age Friendly Strategy and more.
David’s background is a diverse and varied one having worked in broadcasting, local area development and for the last 10 years in the world of training and development. Experienced in sales, client management as well as designing and delivering training and development programmes, David sits at the hub of the Below the Line business managing all our projects and liaising with all our clients. He is the first point of contact for people interacting with Below the Line and he uses is knowledge and experience to understand and pinpoint the needs of each client to ensure that their requirements are met to the highest standards.
Rachael Davies is a strategic leader and founder with a decade of experience in delivering transformation across the SaaS, financial services, and consultancy sectors. She is the founder of Korrinn, a creative consultancy, where she assists SMEs and individuals in building and scaling purpose-driven businesses through go-to-market strategy, brand development, and operational clarity. Named Young Leader of the Year at the Business Post Leadership Excellence Awards 2024 (where Mantra met her), she is passionate about creating systems, teams, and programmes that deliver value, empower individuals, and propel strategy. Rachael will work with Mantra on marketing and start up strategies, supporting our clients with AI and supporting on our tech development.
With a background in advertising and brand strategy, David set up his own agency in London before moving to Ireland to run the Irish arm of Brand Union (now SuperUnion) - at the time one of the largest branding agencies globally. David, and his company Brand Doc, have worked on rebranding and repurposing strategies with clients including Tusla, GAA, Vodafone, Nesta, Stena Line, Irish Cancer Society, Focus Ireland, ISPCA & Nordisk Film and also works internationally with gaming brands. David supports selected Mantra projects on matters of strategic branding, repositioning and purpose.
An experienced CEO, Helen has led a range of not for profit organisations through periods of transition and transformation. She continues to coach senior executives and facilitate leadership programs. Helen is currently undertaking a Masters in Creative Writing at the Seamus Heaney Centre, Queens University, Belfast, whilst working on a short story collection. She is a graduate of the Australian Institute of Company Directors (GAICD), an accredited Strengths Profiler and a member of the Board of the Irish Writers Centre. An advocate for women and writers, Helen is passionate about philanthropy, literature, healthcare and building social impact.
Auveen Bell has an engineering background and qualification, and worked in Product Marketing Management in Motorola. She subsequently through lived experience of a lack of disability services founded Blossom Ireland a social enterprise and subsequently won several funding awards, and grew the organisation to provide skills based training for young people aged 14 and over with a disability. After 12 years she has started consulting and speaking, and is a recently appointed associate strategy and leadership consultant with Mantra.
John is a fully qualified executive coach and mentor with over two decades of sales leadership experience at global technology giants like Microsoft, Oracle and Panasonic, also SME’s and startups. He leverages his sales leadership, coaching and sports background to unlock potential and drive both individual and team transformation. John’s philosophy on developing high performance teams starts with enabling people to build better habits, to identify those that aren’t working, to change fundamental attitudes & beliefs and to create innovative strategies that really work. ICF Diploma in Personal, Business and Executive Coaching. Accredited practitioner for Talogy EIP 3™ Emotional Intelligence Profiling. Business Management Diploma, NCI Dublin. CMI Level 5 Award, Leadership & Management, Chartered Management Institute. Prince 2, Foundation in Project Management. Leading Effective Decision Making, Yale School of Management. Leading & Building Effective teams, Columbia Business School. Microsoft D365 CRM Fundamentals, Azure Fundamentals, Azure AI Fundamentals, Azure security, compliance & identity fundamentals | The Coaching Habit | High Performance Mindset – Microsoft Certifications. Introduction to Psychology, Certificate, Yale University. Career hightlights include Senior Sales Lead roles in Oracle & Microsoft Technologies, Valecrown Technology. and Escher Group, SalesOptimize, Panasonic, Xtralis.
Dee McMahon, MA, ACA
Associate Director - Finance and Operations
My Mantra is to do the right thing, in the right way, for the right reason and don’t worry about it.
Dee is a Chartered Accountant with over 20 years’ leadership experience in providing transparency and assurance to high-profile, international organisations.
Martina is Lisa-Nicole’s VA and Paula is our Accountant, so you may hear those names too.
Mantra works with many partners to offer tailored programs for your needs. We have a range of additional trusted partners to support various projects. We also collaborate with special partners in the UK, Ireland and the Nordics for our work.
Who should engage Mantra?
Dreamers.
Any organisation big or small who wants to create a strategy, imagine a better way. Distressed businesses, alliances dreaming of another way to deliver impact.
Values-driven.
Organisations who care about communities, the environment, social difference, their customers. CEOs, HR, strategy, marketing, change leaders.
Sectors.
Health organisations, membership organisations, low carbon and ESG businesses, scaling companies, financial services, pharmaceutical, retailers, SMEs, social enterprises, FMCG, automotive industry, media, education sector and institutions, disability, non profit